Berliet has been a French manufacturer of automobiles, buses, trucks and military motor vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by means of Renault in 1974 and merged with Saviem in a new Renault Trucks organization in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles inside 1894. Some single-cylinder cars have been followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte inside Lyon. Berliet started to construct four-cylinder automobiles featured by a honeycomb radiator and aluminum chassis frame was used rather then wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model for the American Locomotive Company.
Ahead of World War I, Berliet offered a array of models from 8 CONTINUE to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc design (12 CV) ended up being produced between 1910 along with 1912. From 1912, six-cylinder models were created upon individual orders merely.The First World War concluded in a massive increase successful. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands on the factory's capacity, necessitating major investment with production plant and manufacturer space.In 1915 a 600 hectare site was ordered between Vénissieux et Saint-Priest to be able to build a new major factory.The Berliet CBA evolved into the iconic truck on the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 advisors were leaving the plant on a daily basis. Under license from Renault, Berliet were also providing shells and battle tanks at this time. The number of workers employed increased to 3, 150.By 1917 the price of annual turnover experienced multiplied fourfold since the start of the war, and a new appropriate structure was deemed proper. The company became this Société anonyme des Automobiles Marius Berliet.Following the war the manufacturer reoriented part of its production back to help passenger cars, but Berliet nevertheless observed themselves with excess capacity, as the army was no longer buying all the vans the factory could create, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to make just a single type of truck and a single type of car, which represented a journeying from his pre-war marketplace strategy. The single truck on what Berliet focused was the particular 5 ton CBA that had served the world so well during the war.
The passenger car to be produced, exhibited on the Berliet stand in the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern physical appearance. Marius Berliet was not merely one to miss a strategy: rather than devote period and engineering talent to developing a new car for the revolutionary decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet content was well received throughout March 1919 when the idea had its first public outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high and the simple disc wheels were large, giving the car a nice "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used inside car's construction was of the same quality as the Us steel used for the actual Dodge, and this resulted in series problems to the early customers of your "Berliet Type VB" and serious reputational damage to the company.
BERLIET T100 N°1 amp; 2 PETROLIER/OILFIELD TRUCK
Berliet T100 YouTube
The factory have been set up to produce the "Berliet Type VB" with the rate of 100 cars on a daily basis which would have been an ambitious target beneath any circumstances. The rapid drop-off successful for what at this time was the manufacturer's solely passenger car model that followed the standard issues plunged the enterprise into financial difficulties, with losses of fifty five million francs recorded in a year. Survival was in hesitation, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable to repay all the company's creditors and also the firm therefore fell into your hands of the banking institutions. Berliet was nevertheless able to retain operational control. During the ensuring ten years, supported by a sustained recovery widely used that in turn reflected a highly effective model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control on the business from the finance institutions.
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