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Berliet ended up being a French manufacturer connected with automobiles, buses, trucks and military vehicles among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 as well as merged with Saviem right into a new Renault Trucks company in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his experiments with automobiles throughout 1894. Some single-cylinder cars have been followed in 1900 by a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte within Lyon. Berliet started to create four-cylinder automobiles featured by way of a honeycomb radiator and aluminum chassis frame was used rather than wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the driving licence for manufacturing his model to the American Locomotive Company.

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Previous to World War I, Berliet offered a array of models from 8 CURRICULUM VITAE to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc model (12 CV) ended up being produced between 1910 and also 1912. From 1912, six-cylinder models were built upon individual orders only.The First World War resulted in a massive increase popular. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands for the factory's capacity, necessitating major investment throughout production plant and manufacturing plant space.In 1915 a four hundred hectare site was ordered between Vénissieux et Saint-Priest to be able to build a new major factory.The Berliet CBA grew to become the iconic truck for the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 load Berliet trucks, originally launched in 1914, were ordered by your French army. During 1916 40 of which were leaving the plant each day. Under license from Renault, Berliet were also making shells and battle tanks at the moment. The number of workers employed increased to 3, 150.By 1917 the benefit of annual turnover got multiplied fourfold since the beginning of the war, and a new lawful structure was deemed suitable. The company became the actual Société anonyme des Motor vehicles Marius Berliet.As soon as the war the manufacturer reoriented section of its production back to be able to passenger cars, but Berliet nevertheless found themselves with excess ability, as the army was no longer buying all the vehicles the factory could make, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to provide just a single form of truck and a single sort of car, which represented a departure from his pre-war current market strategy. The single truck on what Berliet focused was this 5 ton CBA that had served the media so well during the particular war.

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The passenger car for being produced, exhibited on the Berliet stand at the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern physical appearance. Marius Berliet was not just one to miss a tip: rather than devote time and engineering talent to possessing a new car for the new decade, he obtained and ripped an American Dodge. The Dodge was notoriously robust, and the Berliet duplicate was well received in March 1919 when this had its first open public outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high and the simple disc wheels were being large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed to ensure that the steel used inside the car's construction was with the same quality as the Us steel used for the Dodge, and this resulted in series problems for that early customers of this "Berliet Type VB" and serious reputational damage to the company.

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The factory have been set up to create the "Berliet Type VB" with the rate of 100 cars per day which would have been recently an ambitious target under any circumstances. The rapid drop-off widely used for what at this time was the manufacturer's simply passenger car model that followed the high quality issues plunged the small business into financial difficulties, with losses of second there’s 55 million francs recorded in a single year. Survival was in hesitation, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable in order to all the company's creditors along with the firm therefore fell into the hands of the financial institutions. Berliet was nevertheless competent to retain operational control. During the ensuring few years, supported by a sustained recovery sought after that in turn reflected a powerful model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control in the business from the finance institutions.

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