Berliet has been a French manufacturer associated with automobiles, buses, trucks and military vehicles among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' it turned out in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by means of Renault in 1974 in addition to merged with Saviem right new Renault Trucks organization in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles inside 1894. Some single-cylinder cars ended up followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte within Lyon. Berliet started to construct four-cylinder automobiles featured by way of a honeycomb radiator and metallic chassis frame was used as opposed to wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards the American Locomotive Company.
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Before World War I, Berliet offered a selection of models from 8 CURRICULUM VITAE to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc type (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were made upon individual orders only.The First World War triggered a massive increase widely used. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands for the factory's capacity, necessitating major investment throughout production plant and manufacturing area space.In 1915 a four hundred hectare site was bought between Vénissieux et Saint-Priest in order to build a new key factory.The Berliet CBA grew to be the iconic truck for the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of them were leaving the plant every day. Under license from Renault, Berliet were also creating shells and battle tanks presently. The number of individuals employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the beginning of the war, and a new legal structure was deemed suitable. The company became this Société anonyme des Automobiles Marius Berliet.After the war the manufacturer reoriented component of its production back to help passenger cars, but Berliet nevertheless found themselves with excess ability, as the army was will no longer buying all the pickups the factory could make, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to create just a single sort of truck and a single form of car, which represented a departure from his pre-war marketplace strategy. The single truck on what Berliet focused was this 5 ton CBA that had served the world so well during the particular war.
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The passenger car to be produced, exhibited on the Berliet stand at the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern look. Marius Berliet was it's unlikely that any to miss a trick: rather than devote period and engineering talent to making a new car for the modern decade, he obtained and replicated an American Dodge. The Dodge was notoriously robust, and the Berliet replicate was well received in March 1919 when this had its first community outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high plus the simple disc wheels were large, giving the car a nice "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used inside car's construction was of the same quality as the United states steel used for the Dodge, and this resulted in series problems for the early customers of the actual "Berliet Type VB" and serious reputational damage to the company.
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The factory had been set up to make the "Berliet Type VB" with the rate of 100 cars every day which would have been an ambitious target within any circumstances. The rapid drop-off sought after for what at this stage was the manufacturer's simply passenger car model that followed the high quality issues plunged the small business into financial difficulties, with losses of fityfive million francs recorded in one year. Survival was in doubt, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable to settle all the company's creditors along with the firm therefore fell into the hands of the banking institutions. Berliet was nevertheless able to retain operational control. During the ensuring several years, supported by a sustained recovery widely used that in turn reflected a powerful model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control on the business from the financial institutions.
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