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Berliet seemed to be a French manufacturer associated with automobiles, buses, trucks and military motor vehicles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it absolutely was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 as well as merged with Saviem in to a new Renault Trucks corporation in 1978. The Berliet marque was phased out by 1980.Marius Berliet started the experiments with automobiles within 1894. Some single-cylinder cars have been followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte within Lyon. Berliet started to build four-cylinder automobiles featured with a honeycomb radiator and metallic chassis frame was used instead of wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model towards American Locomotive Company.

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Prior to World War I, Berliet offered a range of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc style (12 CV) has been produced between 1910 and also 1912. From 1912, six-cylinder models were manufactured upon individual orders just.The First World War triggered a massive increase successful. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands about the factory's capacity, necessitating major investment inside production plant and manufacturing plant space.In 1915 a 500 hectare site was ordered between Vénissieux et Saint-Priest so that you can build a new key factory.The Berliet CBA became the iconic truck about the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 of these were leaving the plant everyday. Under license from Renault, Berliet were also creating shells and battle tanks at the moment. The number of personnel employed increased to 3, 150.By 1917 the value of annual turnover experienced multiplied fourfold since the start of the war, and a new appropriate structure was deemed suitable. The company became the particular Société anonyme des Cars Marius Berliet.As soon as the war the manufacturer reoriented a part of its production back to passenger cars, but Berliet nevertheless identified themselves with excess volume, as the army was not buying all the pickup trucks the factory could create, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to produce just a single form of truck and a single form of car, which represented a departure from his pre-war industry strategy. The single truck what is the best Berliet focused was the 5 ton CBA that had served the united states so well during the war.

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The passenger car to get produced, exhibited on the Berliet stand in the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern appearance. Marius Berliet was it's unlikely that any to miss a key: rather than devote period and engineering talent to having a new car for the brand new decade, he obtained and ripped an American Dodge. The Dodge was notoriously robust, and the Berliet duplicate was well received within March 1919 when it had its first general public outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used in the car's construction was from the same quality as the Us steel used for this Dodge, and this resulted in series problems for the early customers of this "Berliet Type VB" and serious reputational problems for the company.

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The factory ended up set up to generate the "Berliet Type VB" for the rate of 100 cars daily which would have been an ambitious target within any circumstances. The rapid drop-off in demand for what at this point was the manufacturer's only passenger car model that followed the high quality issues plunged the organization into financial difficulties, with losses of 55 million francs recorded in a year. Survival was in doubt, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to all the company's creditors plus the firm therefore fell in to the hands of the financial institutions. Berliet was nevertheless in a position to retain operational control. During the ensuring ten years, supported by a sustained recovery sought after that in turn reflected a highly effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control above the business from the banking institutions.

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